In addition to his position as managing partner of the Prell Organization, he is adjunct assistant professor at the George Herbert Walker School of Business and Technology at Webster University in St. Louis.
As an emeritus member of QRCA and a recipient of the President’s Award, he is also very involved with the Education Special interest Group.
An academic researcher, Nick Wise looks at the media with a critical eye, especially when it comes to the places he visits for fun and for his research. Media analysis is important to Nick’s research so that he can understand the way news media coverage impacts tourism. The media broadcasts stories of a place’s heritage or current events and this plays a role in people’s imaginations about a place, their willingness to travel—and for those who go, their perceptions of what they’re seeing and hearing. […]
By Rachel Wang, Founder & Research Head, LTH Consulting, Shanghai, China, rwangyy@lthbconsulting.com […]
What Marketers Need to Know about Human Bias: An Interview with Richard Shotton Considered one of the most talented brand strategists in the UK, […]
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