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HomeTool Box

Tool Box

Tool Box

Keeping the “Co” in Virtual Co-creation

January 12, 2021 0

By Marta Villanueva, President, NuThinking, Inc., San Antonio, Texas, marta@nuthinking.net […]

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Playing Outside Your Sandbox: Developing a Custom Research Application

January 12, 2021 0

By Carey Rellis and Jessica Spencer, Good Karma Consulting, St. Joseph, Michigan, carey@goodkarmaconsulting.com, jessica@goodkarmaconsulting.com […]

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Gamification Mindset: It’s a Lot More Than Just Playing Games

January 12, 2021 0

By Susan Fader, President, FaderFocus, Teaneck, New Jersey, susanfader@faderfocus.com […]

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What QRCs Can Do to Ensure Diversity and Inclusion in Advertising Research

November 10, 2020 0

By Shira Glickman, Research Strategist, Encompass Market Research, shira@encompassmr.com; Katrina Noelle, Principal, KNow Research and Scoot Insights, San Francisco, California, kn@knowresearch.com […]

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d/Deaf Culture Gives New Meaning to Multicultural Studies

November 10, 2020 0

By Susanna Fránek, Cultural Anthropologist, Ethnologix, Los Angeles, California, @susawhit […]

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Using the Psychological Power of Triangles for Better Interviews

November 10, 2020 0

By Daniel Berkal, Senior VP, The Palmerston Group, Toronto, Ontario, @danielberkal […]

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Capturing Magic: A Professional Storyteller’s Strategies for Culling New Insights

July 16, 2020 0

By Lisa Lipkin, CEO, Story Strategies, New York, NY […]

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Conduct Better Multinational Research by Accounting for Cultural Differences

July 16, 2020 0

By Jay Zaltzman, Bureau West, Palm Springs, CA, jay@bureauwest.com […]

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Tap into Multicultural (Hispanic) Respondents: A How-to Guide

July 16, 2020 0

By Daniela Rubio, Consultant, The Intercultural Studio, San Francisco, CA, Daniela.rubio@interculturalstudio.com […]

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Inclusive Research: Making Research Accessible to People with Disabilities

March 26, 2020 0

By Lauren Isaacson, Research Director, Curio Research, Vancouver, BC, Canada, lauren@curioresearch.net and Glenda Sims, Team Accessibility Lead, Deque Systems, Austin, TX, glenda.sims@deque.com […]

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ABOUT QRCA

QRCA is a global association of the world's most innovative, collaborative and passionate market research professionals dedicated to maximizing the power of qualitative.
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