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HomeBook Reviews

Book Reviews

Book Reviews

Multicultural Intelligence: Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation

July 27, 2018 0

Reviewed by Janet Standen, Co-Founder, Scoot Insights
[…]

Book Reviews

Get Better: 15 Proven Practices to Build Effective Relationships at Work and Alive at Work: The Neuroscience of Helping Your People Love What They Do

July 27, 2018 0

Reviewed by Pat Sabena, Sabena Qualitative Research
[…]

Book Reviews

The Complete Guide to Writing Questionnaires: How to Get Better Information for Better Decisions

July 27, 2018 0

Reviewed by Susan Fader, susanfader@faderfocus.com
[…]

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ABOUT QRCA

QRCA is a global association of the world's most innovative, collaborative and passionate market research professionals dedicated to maximizing the power of qualitative.
Our goal is to promote excellence in the field of qualitative research by pooling experience and expertise to create a base of shared knowledge.

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