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Priscilla McKinney Little Bird Marketing

How’s That Website Working for You?

January 17, 2022 0

Is your website just an expensive business card taking up digital space? Or does it serve as a powerful asset at the center of your inbound marketing efforts? […]

Wanting: The Power of Mimetic Desire in Everyday Life by Luke Burgis, St. Martin’s Press, 2021

January 17, 2022 0

Why do we want what we want? Author Luke Burgis illuminates the forces that shape how we come to want certain things. […]

Noise: A Flaw in Human Judgment by Daniel Kahneman, Olivier Sibony, and Cass R. Sunstein, 2021, Little, Brown Spark

January 17, 2022 0

Noise: A Flaw in Human Judgment is a collaboration by behavioral scientists documenting the existence and problems with noise, or the unwanted variability and randomness in our judgment […]

Listen Like You Mean It by Ximena Vengoechea, Portfolio/Penguin, 2021 -AND- The Truth about Lies by Aja Raden, St. Martin’s Press, 2021

January 17, 2022 0

Susan Fader pairs two books that will help readers become better listeners and also up their ability to ferret out the truth […]

Invisible Women: Data Bias in a World Designed for Men by Caroline Criado Perez, Abrams Press, 2019

January 17, 2022 0

Invisible Women: Data Bias in a World Designed for Men helps us understand the ways research and design built around the needs of men shapes all our everyday lives […]

The Biggest Bluff: How I Learned to Pay Attention, Master the Odds, and Win by Maria Konnikova, Penguin Press, 2020

January 17, 2022 0

The Biggest Bluff: How I Learned to Pay Attention, Master the Odds, and Win by Maria Konnikova takes us on a journey of self-discovery as Konnikova grows in her poker skills […]

Let’s Find a Jugaad! Creating Innovative Solutions with Limited Resources

January 14, 2022 0

The Jugaad mindset, an Indian mindset of innovation, gives us the tools & means to overcome, creatively. It is an optimistic mindset of not giving up in times of crisis. […]