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FALL ARCHIVES

Book Reviews

Tiny Habits: The Small Changes That Change Everything by BJ Fogg, PhD, Houghton Mifflin Harcourt, 2020

November 15, 2021 0

Susan Fader reviews 3 books on changing behavior, the role habits have in this process, and the strengths and weaknesses of each approach. […]

Book Reviews

The Scout Mindset: Why Some People See Things Clearly and Others Don’t by Julia Galef, Portfolio/Penguin, 2021

November 15, 2021 0

Review of a book on the art of consciously making our thinking more rational. […]

Book Reviews

Soulbbatical: A Corporate Rebel’s Guide to Finding Your Best Life by Shelley Paxton, Tiller Press, 2020

November 15, 2021 0

Reviewer Susan Stanicek says Soulbbatical is an inspiring memoir that provides a clear, concrete roadmap of how to get your life unstuck and find more fulfillment. […]

Book Reviews

Think Again: The Power of Knowing What You Don’t Know by Adam Grant, Viking, 2021

November 15, 2021 0

In a review of Adam Grant’s Think Again, Caryn Goldsmith shows how the lessons Grant outlines can be applied to any small business and in particular those of qualitative researchers. […]

Business Matters

Networking without In-Person Events

November 15, 2021 0

Strategies and tactics for business development while travel and in-person events are scaled back […]

Dear Emeritus

Dear Emeritus: Using Qually Superpowers in Personal Life

November 15, 2021 0

QRCA Emeritus Members share how they have used the “superpower” skills they developed as researchers in their personal lives […]

From the Editor in Chief

Falling Back to In-Person Research

November 14, 2021 0

By Mike Carlon, Editor-in-Chief at QRCA Views Magazine, Vertigo Partners LLC, Stamford, CT, mike.carlon@vertigopartners.com Fall is here, and I’m an empty nester. It’s a […]

Industry Focus

Expanding Your Business into Pharmaceutical Market Research

November 14, 2021 0

Pharma research can be extremely challenging, yet very rewarding. […]

Luminaries

Composing a New Narrative about Storytelling

November 14, 2021 0

Nancy Cox, a storyteller consultant, shares techniques to drive product development, merchandising, innovation strategy, and customer research. […]

From the President

Welcome to Another Fantastic Issue of VIEWS!

November 14, 2021 0

Roben Allong, Lightbeam Communications (M/WBE), New York, New York, robena@lightbeamnyc.com I am honored to be the twenty-seventh President of QRCA and the first Black […]

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ABOUT QRCA

QRCA is a global association of the world's most innovative, collaborative and passionate market research professionals dedicated to maximizing the power of qualitative.
Our goal is to promote excellence in the field of qualitative research by pooling experience and expertise to create a base of shared knowledge.

CONTACT QRCA

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Phone: 651-290-7491
Fax: 651-290-2266
Toll-free (from N. America):
888-ORG-QRCA (888-674-7722)

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