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QRCA Views Spring 2023
Stay informed of the latest qualitative research trends and tools with QRCA VIEWS magazine. […]
Travelwise
Exploration is Curiosity Put into Action
Ready to embark on a wild adventure that blurs the lines between art and research? Join qualitative market researcher Natalia Tafur as she dives into the weird and wonderful world of Meow Wolf, where surprises lurk around every corner and creativity knows no bounds. From navigating trippy rooms to discovering hidden treasures, her experience offers unexpected lessons for qualitative researchers—like embracing the unknown and bringing a thought partner along for the ride. With stories of scavenger hunts, offbeat discoveries, and a sprinkle of storytelling magic, this article explores how a quirky art exhibit can transform how you think about qualitative research. […]
Trends
No Safe Harbor? Sharing Data out of the EU after the Schrems Decisions
Jonathan Armstrong, co-host of the Life with GDPR podcast and Partner at Cordery Compliance, talks about the prospects for an EU-U.S. agreement on data transfers under GDPR and what it could mean for the market research industry. […]