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Toolbox
Navigating the Narrative: Strategies for Copywriting, Editing, and Proofreading
Clay Walker, a technical writer and writing instructor, delivers invaluable guidance on how to formalize the editing process. Walker defines four stages of editing—planning; revision of higher order concerns, like organization; sentence level revisions; and proofreading. He provides tips for each stage. […]
Podcasts
Interview with John Hlinko
John Hlinko has long been recognized as an innovator and Buzz Czar on the grassroots-marketing front, using emerging technologies and creative communications to achieve […]
Dear Emeritus
Dear Emeritus Answers Newbie Researcher
Four QRCA Emeritus members offer insightful guidance on maximizing a career in marketing research based on their experiential wisdom. Having led successful independent qualitative research careers for decades, each of these professional women share advice on what they have learned to make the most success out of any project or client relationship while maintaining a great reputation, quality of work, and work-life balance in an ever-evolving industry. […]