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Podcasts
Interview with Ted Kendall
Catch & Release: Applying my experience learning to fly fish to using new recruiting tools and services New ways to recruit qual participants are […]
Trends
Expert Insights on the Future of Qualitative B2B Technology Research
Explore how B2B technology trends—Security, Privacy, and AI—are reshaping qualitative research and customer insights. Learn why marketers and researchers must adapt their methods to stay relevant in a fast-changing tech landscape. […]
Schools of Thought
Joy in Research: Nurturing Participant Enjoyment & Researcher Well-Being
Grounded in data and real-world experiences from the Year of Joy initiative, joy can be integrated into qualitative research as both a quantifiable metric and an intervention tool in research methodologies. Learn how the dual role of joy is setting new standards in participant engagement, data quality, and overall well-being, and providing actionable tips and insights for researchers and individuals to cultivate joy in various aspects of life. […]