Stay informed of the latest stories with QRCA VIEWS magazine.
Travelwise
“Buen Camino” to Our Milestone Pilgrimage–85 Miles of Learning and Reflecting from the Camino de Santiago
Two seasoned qualitative researchers turn an 85-mile journey on Spain’s Camino de Santiago into a powerful lens on reflection, connection, and the craft of insight. Blending ancient pilgrimage traditions with modern research sensibilities, they uncover lessons about traveling light—both physically and mentally. Their week-long trek is a story of movement, meaning, and the surprising clarity that emerges when we step away to walk with intention. […]
Global
The Humanity at the Edge of War: What does the humanitarian response to the Ukrainian refugee crisis teach us about empathy?
The Russian invasion of Ukraine in spring 2022 has created an unprecedented humanitarian crisis. This article shares the stories of market researchers involved in relief efforts, while also discussing a disaster response model and empathy theories to explore how these events contribute to our understanding of empathy. […]
From the President
From The President – Winter 2023
By focusing on what we do best—the annual conference and ongoing professional development opportunities—we can maximize the value we create and consolidate the precious efforts of our volunteers. […]