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Podcasts
Interview with Kayte Hamilton
Writing the Right Questions Kayte Hamilton, recipient of this year’s QRCA Rising Star Award, joins host Foster Winter for a particularly timely conversation on […]
Podcasts
The Power of Business Conversation with Daniel Wolf
This edition of the QRCA Conversations in Depth podcast features Foster Winter’s conversation with Daniel Wolf discussing the Power of Business Conversation—from casual, informal […]
Industry Focus
That Was Then, This Is Now: How Financial Services Product Research Has Evolved in the Past Quarter Century
Mike Carlon takes us back in time to show how product development research in financial services has evolved from solution-focused to customer-focused. Today’s clients are using more agile, iterative explorations, conducted with far less money and time. The article details the essential methods and skills qualitative researchers need to be successful in financial services product research. […]